Mike Lewitz.com Blog…

Mike Lewitz is among a rare handful of people born and raised (and still residing) in Arizona.  Throughout his young adult life working for small mom & pop’s to Fortune 100’s, Mike quickly recognized the obvious value and importance of a constant inflow of paying customers.

Over time, Mike became very interested in understanding the catalysts -or ‘triggers’- that cause people to take certain actions and, ultimately, buy certain things and do business with others… the field known as marketing.

In studying successful small business people, Mike learned the most important piece of information to leverage the success of a business:

Every single job, position and task in a business can (and should) be hired out and performed by someone other than the owner…

…EXCEPT the marketing.

Mike loves studying people… What are they thinking?  What makes them act a certain way or do certain things?  What motivates them to behave the way they do?  He is always calculating ‘Why’ someone did what they did; the cause and the effect.

Basically, studying how people act and react is the field of psychology.  But when we APPLY psychology in a business sense, we call it:  MARKETING

Marketing is applied psychology.

Many have accused Mike of walking a path of his own …to a fault.  Some consider his failure to conform to certain expected societal roles a character flaw while others are inspired by and respect his non-traditional, out-of-the-box paradigm.

Like most people, Mike has endured many personal difficulties in his life that have given him the strength and courage to now face many adversities.  His ‘question everything’ perspective has led him on an incredible journey that has brought him to a place of highly evolved spirituality where true happiness and wealth are gained only through serving others and elevating them to a higher level.

Today, as a professional marketer, international speaker and small business coach, Mike Lewitz has worked with people around the globe teaching them how to apply the latest cutting-edge and proven marketing principles into their businesses and eliminate scarcity to open doors and attract new opportunities.  Mike also enjoys speaking at special events and consulting with small business owners who are looking to take their business to the next level of customer.  Mike holds two Bachelor’s degrees in Business Administration and Marketing from the University of Phoenix and is currently working on an MBA in Organization Development at Western International University.

“Life is an exciting business, and most exciting when it is lived for others.” -Helen Keller